Tag Archive for Productivity

Greenshot

Greenshot is free open-source screen capture tool that allows you to take screenshots from the whole screen area (dual screen for example), the active screen or simply selected area you want to take your screenshot.

screenshot tool

I was a bit suspicious at first since the presentation of the tool is a bit of the same old rubbish when someone tries to sell you something completely normal but want to make it look like an innovative product but I was very surprised and happy with this tool. It really is revolutionary, light weight, allows you to edit images without the need to open paint, photoshop, gimp, illustrator or whatever application you use. It works on Windows XP and Windows Vista as far as I know.

Windows alternatives to Greenshot

Motivation & Marketing

Motivation

My co-worker Susana Vilaça published her 1st post on her new blog called What drives you? – motivation theories which talks about motivation techniques implemented in business that have been scientifically proven wrong but are still being implemented on current business management. The video it about 20 minutes long and presented by Daniel Pink at TED Talks.

Marketing

One other video I found very interesting is a marketing campaign created by BBDO Argentina using an iPhone, voice to text recognition and Twitter.
This innovative marketing campaign allowed thousands of people to interact, cheer, share opinion and follow the racers throughout the race.

Using an iPhone strapped to their arms and an earphone, simply by pressing a button, the runners were able to share their experiences with the world in real time. The voice message was turned into a text message that was automatically published at thehumanrace.com.ar/envivo/, in their Twitter accounts, and banners on sports vertical portals and news sites.